Football is shaped by those who operate where decisions are made — not just where the game is played.
MANA exists in that space. Connecting players, clubs, and brands through structured pathways and real execution across Europe and the Middle East.
Most people in football are either spectators or participants. Very few shape the conditions in which outcomes are possible.
MANA operates in the layer where talent meets opportunity — where strategic positioning determines whether careers accelerate, clubs strengthen, and brands find real relevance.
We work across Europe and the Middle East with a focus that is neither purely transactional nor purely consultative. We design and execute the systems that make things move — for players navigating complex markets, clubs building sustainable structures, and brands seeking authentic entry into football.
Our emphasis on women's football is not supplementary. It is central to what we do and how we operate.
Mana is not claimed — it is built through results, relationships, and the capacity to move things that matter.
We don't facilitate introductions. We architect the systems that create sustainable access and long-term positioning.
Strategy is only as valuable as its application. Every engagement is designed to produce measurable, real-world outcomes.
One of the most underserved and rapidly evolving markets in sport. We are active builders here — not observers.
We operate across three interconnected disciplines. Each is distinct in its execution — all are unified by the same commitment to structured, intelligence-led decision-making at the intersection of talent, clubs, and commercial strategy.
Career architecture for players who understand that elite performance alone does not determine elite outcomes. Markets do.
Strategic counsel for clubs seeking structural clarity — in recruitment, development infrastructure, and cross-market positioning.
Commercial strategy for organisations that recognise football as a cultural ecosystem — not simply an advertising channel.
An established presence across the major decision-making structures of European and Middle Eastern football.
A focused, senior team. We operate where relationships are built over years, not weeks — and where credibility is the only currency that holds.
Mohamed is a football strategy and development consultant specialised in women's football, advising on player pathways, club development, and international positioning across Europe and the Middle East.
Based in Spain, he works with Beyond The Game — a women-led football advisory founded by former Spanish internationals — supporting clubs, players, and institutions with performance structures, pathway design, and long-term strategic positioning.
His work sits at the intersection of talent, clubs, and commercial strategy. He specialises in building structured, execution-driven systems that help organisations strengthen player development, expand their market relevance, and create clearer pathways between performance and opportunity — particularly within women's football.
This position is reserved for the next senior member of the MANA team. We are selective. If your profile and philosophy align with ours, we would like to hear from you.
Interested in working with MANA?
Introduce yourself →If you are a player seeking structured representation, a club requiring strategic counsel, or a brand pursuing authentic presence in football — we are open to the conversation.